The consumer buying process quite literally drives the entire marketing engine, from crafting the right strategy to post-sale monitoring. This process describes the journey...
Fogg, founded by Darshan Patel of Vini Cosmetics, has emerged as the top-selling perfume deodorant brand in India. Through its innovative marketing strategies, Fogg...
Brand VS branding, the two concepts that newcomers to the marketing world often mistakenly interchange are their brand and branding. While both are important,...
The consumer buying process quite literally drives the entire marketing engine, from crafting the right strategy to post-sale monitoring. This process describes the journey...
Companies using marketing research strategy are always in a better position to make well-informed decisions regarding their marketing efforts. Marketing research strategy helps organizations...
Marketing research is the process of gathering, analyzing and interpreting information about a market. It is used to understand the needs and wants of...