10 Tips for Article Marketing

If you’re planning an article marketing campaign, it’s important to have the right plan in mind before you begin. 

This is the ultimate way to guarantee your success with your article marketing campaign. You don’t have to be a professional writer or someone with the dream or desire to become one in order to benefit from article marketing. This can be an excellent way to drive more traffic to your website and get noticed in a sea of competitors.

It’s great if you have made the decision to pursue article marketing but it’s not enough just to want to do it. You also need to know how to do it correctly. If you already have some experience in writing, these tips are just going to take you even further towards the great article marketing campaign you need today.

Make sure you give the proper amount of information.

Article marketing is about getting noticed and what better way to do that than by giving the reader the information they are looking for. You want to be sure your article has real information within it that the reader can benefit from.

Stick to the point. 

It’s important to try not to get too much information crammed into one article, however. You want to pick a point and then stick with it. Keep the supporting facts of your article tied in to the main point so that you keep your article focused. If you have other main ideas you want to provide, you can use other articles for this.

Include an eye catching title that gets the reader’s main benefit noticed. 

This is what will entice the reader to click on the article in the first place. Your article title should also be search engine friendly whenever you can without the risk of losing the human reader.

Pick the right publisher.

You also want to be sure you pick great article directories to submit to. There are many out there but it’s not about submitting to the masses or getting on as many directories as possible. Instead you want to pick around the top 5 or so and submit to them.

Place your articles on your site. 

Add the information and authority that comes from your own published articles to your website. This will also increase traffic based on the keywords and the quality of the information given.

Syndicate your articles.

Use RSS feeds for your articles and to help syndicate your articles based on author, keywords, titles and other factors.

Create an eBook.

Compile your free articles of the best of your articles into an article eBook you can give away for free and branded and passed on to others. This is a great way to get “viral” with your name and product.

Write quality content.

Write with quality, or hire someone who can. If hiring a ghostwriter to do your article marketing, be sure to do the proper research first and make sure you are working with someone qualified that you can trust.


Always proofread carefully before publishing your article. This is especially true for articles that publish instantly or that have no editorial process. You can actually hurt your online image when you make mistakes in your articles.

Be original. 

You need to stand out from the crowd with someone unique and original. This means your ideas, your writing technique or even the topic that you are writing on. Find a way to work into your niche with original content that will get your name remembered.

With these 10 tips to article marketing, you can excel with your article marketing plan today. Get articles written and get them out there to get noticed today.

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