Article marketing is a very easy way for anybody to generate traffic to a website or blog. There are many uses for creating articles, not just for creating traffic. Articles create a fantastic way to pre-sell potential customers into purchasing a product or service.
This is more than just writing reviews of something, by first giving content that is of high value and helps the person make an informed decision on something that interests the reader.
When done the correct way, article marketing can be a very powerful method of creating traffic to any niche website.
Why Niche Marketing
Lets face it, article marketing will not work for just any subject, it has to be a niche subject. What is meant under niche subject is basically, not that many searches per month and easy to rank in the search engines results page (SERP). There is tons of info on what a niche market is, and that is beyond the scope of this article, so let’s get back to article marketing.
Article Marketing for the Basic Average Joe
Article marketing is an easy task that anybody can do, you simply write an article and post it to as many places on the web as possible. And within the bio box you place a link pointing to a squeeze page. This is vital when doing any type of marketing, building a list.
In order to get the best results of your article marketing efforts, you must do the correct keyword research.
It all depends on your efforts in the keyword research phase. So don’t just choose which keywords you are going to try to optimize an article for. Remember it takes work to create a valuable article. So make sure you do your keyword research for every article you plan on writing. For each keyword optimized article you create, saves you at-least 20 unoptimized articles.
Now there are tons of ways to do your keyword research, which again is beyond the scope of this article. Please do your own research one the subject and join some forums to really get a good grasp of it.
Why Article Marketing Isn’t a Long Term Money Making Goal
Article marketing is great, but it is only good for niche marketing, if anybody tells you otherwise then they are trying to pull one over on you. And sense article marketing is solely for niche marketing, then only using it for a traffic method will mean that you will only make a small amount of money only. And that is the truth my friend. So where is the money, it is in the relationship you have with a list or audience.
Why Building a List is the Single Most Important Thing You Can Ever Do
Think about everything you have learned about online marketing. Think about it long and hard. t A total waste of time. There are only three things you need to be working on, and they are:
Anyone that doesn’t understand that million dollar formula doesn’t get to make money. Think about it, if you have a list of people that know, like and trust you, then why would you need to write articles, attempt to get search engine rankings, or anything else. If you want money, all you have to do is create something of value for the people on your list and sell it to them. It is all about your mindset. Do you really want to spend hours researching and writing articles, even if you are outsourcing the work, do you want to pay for it all?
Simply put, if you are not focusing all your work on those three areas, then you are wasting your time online.
So what to do now, is simply come to the realization of where you are really at. If you are starting out new, then start putting your brain power towards building a list, if you have a list, then start using your brain power on how to create an offer that converts, so you can promote it to your list.
It isn’t a guru secret, having a list of people that will buy stuff from you makes everything easy. It simply means the only people you need to create things for is your list, and no one else. There really isn’t any reason why you can’t be building a list today.
In this day and age of social media you don’t need an auto-responder, you just need a way to group together a large number of people who all have a single interest. So you can use Facebook or Twitter to get this job done. There are even WordPress plug-ins that you can use to build a list in a niche market.
Think about what you really want in life, how you want to live it. Get focused and get to work, start building a list. Article marketing is for people who want to make a small amount of money online. Out of all the ways there are to build a list and make the kind of money most people dream of online, there is typically one common factor. That is the lack of investing in yourself.