Content Strategist, B2B

Build and run content strategy for B2B client accounts — the kind of content that's built around a real point of view and tied to pipeline, not just publishing volume. What you'll do: - Develop content strategy and editorial calendars for 4-5 B2B accounts - Brief and edit writers so published content reflects real subject-matter depth, not generic SEO filler - Work with SEO to prioritize content around commercial intent, not just search volume - Report on content performance against pipeline contribution, not just traffic What we're looking for: - 3+ years in B2B content strategy, in-house or agency-side - You've actually written content yourself, even if you're not writing full-time now - You can push back on a client's instinct to publish more when the real problem is what's already live isn't working Full-time, remote (US).