Boost Conversions: Add Call to Action Button on a Facebook Post

add call to action button facebook post

One of the most underused features we’ve seen on Facebook is their Call to Action button. It’s not a new feature, having been out for over a year, but it’s one that can help a lot of campaigns increase conversions and good results. Facebook has given us the ability to add the Call to Action … Read more

Holiday SEO Strategy: Tips to Increase Traffic and Sales

holiday seo strategy

With the end of the year approaching, it only makes sense to start working on your holiday SEO strategy. Are you thinking it’s too early to start planning for the holidays? It isn’t. The truth is search engine optimization is a game for the patient. So, while you may optimize your page for the holidays … Read more

36 Best Black Friday Marketing Campaign Strategies for eCommerce in 2022

silver and white analog alarm clock

This article is about Black Friday marketing campaign strategies that are particularly useful for an eCommerce business. Sitting in your PJs at noon going through another muted Zoom call in one tab while browsing the neverending promos in another with a Harry Potter marathon in the background. Your browser diligently collects cookies to present you … Read more

The Best Passive Income Ideas to Boost Your Total Earnings

passive income

Whether you’re the owner of a small business, a freelancer, or a full-time worker, it’s always useful to have extra cash on hand. After all, having access to additional passive income outside of your everyday earnings can be essential to use in case of emergencies, to take advantage of unexpected opportunities, as well as to … Read more

Website Security: A Guide For Shared Web Hosting Accounts

closeup photo of turned-on blue and white laptop computer

This post presumes your website is hosted on a shared web hosting plan. A shared hosting service allows the web hosting company to setup multiple websites on one server, usually using a common IP address. We have recently had some complaints on forums about web hosts placing some restrictions on hosting accounts due mainly to … Read more

How to Upsell and Cross-Sell Effectively: The Only Guide You’ll Need

person holding Visa card and white device

If you’re trying to increase your agency’s revenue (and who isn’t), upselling and cross-selling to your existing clients should be a no-brainer. If done right, it can strengthen your relationship with clients, establish your credibility as a valued partner, and improve your profits. Done wrong, and you’ll be viewed as a seedy salesman in a … Read more

Content Marketing Strategy – Fast Fact Gathering Fostering Successful Business Marketing Strategy

person using iMac

Marketing strategy is an approach that will help an organization to focus its limited resources to the most lucrative opportunities to improve sales and reach a sustainable competitive edge. It is a systematic way of managing resources in such a way as to maximize revenues and at the same time minimize costs. It is a way … Read more

There Is Much More Info on the Subject of Strategic Marketing Consulting Services Than You Will Likely Discover

person holding ballpoint pen writing on white paper

Strategic Marketing Consulting services to help businesses grow and expand their visibility in the marketplace by creatively thinking strategically about their industry.  SMC consultancies work with various companies to figure out where they stand in their industry, what sets them aside, where they need to be, and who their ideal customer is. SMC provides its … Read more

Marketing Strategy Development – How to Measure the Effectiveness of Your Marketing Strategies

man in gray crew neck t-shirt standing near white wall

Marketing strategy planning can help identify opportunities and threats in the marketplace. Marketing strategy planning is a coordinated process that will help an organization to focus its limited financial resources on the best opportunities to improve sales and reach a sustainable competitive edge. Marketing strategy development is essential for growth of any business, but especially in … Read more

Crowdsourcing Examples – Build Your Business Model on the Internet

people walking on pedestrian lane during day time

Creating a business model is not simply about determining which products to sell or completing your business strategy. It is also about mapping out how you are going to create ongoing revenue for yourself through your business model. Your business model should be based on the fact that there is money to be made by … Read more