The study of a market to produce clear data, both qualitative and quantitative, that can help the researcher understand better the different aspects of consumer behavior and how it is affected by marketing strategies and concepts.
Marketing research is an integral part of the strategic marketing planning process. Marketing research is the detailed analysis, collection, and evaluation of quantitative and qualitative data concerning marketing services and products. The...
MATIC (Moroccan American Trade and Investment Council) has identified thirteen business sectors where Morocco has a competitive advantage and of those, five had been identified which they felt had a high potential for success:...
Organizational use of virtual workplaces has increased drastically over the last several years. Despite increases in this work setting, few quantitative studies have been undertaken to assess the overall problems that can...
If you have already chosen a topic for your website, the next step is to build a marketing campaign for an affiliate product. Marketing campaigns are a little different but a pretty...
Adults are not the only consumers any longer. Marketers spend $600 billion dollars a year in marketing to children.
It is not until age eight that children finally understand but when they are...
When merging, organizations must bring together their technologies.
Not all businesses use the same software (and hardware) to make sure everything is running smoothly. However, if they wish to merge, they will need...
Most businesses try different tactics to attract a steady flow of customers through their doors. They depend on marketing research, analytics, and their personal experiences to try and develop the appropriate marketing...
In looking ahead to 2021 and the brewing economic recovery, it is essential to understand what happened in 2020 and how it will shape the next 12 months.
Don't take a one size...
