8 Major Wayfair Competitors In 2023

8 Major Wayfair Competitors In 2023

Wayfair store is a home improvement company that provides great services to their customers at an affordable price. It helps users complete their daily house activities easily, which helps them make it accessible for all economically. Their revenue is pretty impressive when you consider they have a lot of competitors in what is a very saturated market. Some consider that the company is without the competition, however, Wayfair has quite a few competitors.

More and more home improvement stores are opening up, and they’re quite successfully, competing with Wayfair. In this post, we’ll take a look at the top competitors and identify areas where they can improve and make sure they maintain their market share position.

Who Is Wayfair?

Wayfair is Home Depot’s main competition currently on the market and that alone speaks volumes. Both companies are in the retail e-commerce sector and sell home improvement products. In 2002, Niraj Shah and Steve Conine founded the company in Boston, Massachusetts. Wayfair is a publicly-traded company with annual revenue of $2 billion, compared to Home Depot’s $48 billion. The two companies have similar business models. But Wayfair has several advantages over Home Depot, making it a more attractive investment.

Wayfair sells more than 30 million items from 3,000 brands on its website. The company also operates smaller sites for specific brands such as Williams-Sonoma and Ballard Designs. The Wayfair catalogue includes furniture, lighting, rugs, wall decor, mattresses and bedding. As well as storage solutions, and kitchen appliances like refrigerators and dishwashers. Despite a 2 per cent decrease in sales from the prior year, Wayfair had $13.7 billion in sales in 2021. In 2021, it had a significant loss of $131 million. Wayfair currently has more than 30 million active customers.

The 8 Top Wayfair Competitors

Wayfair is one of the largest home improvement retailers in the United States. It sells a wide range of building materials, garden supplies, and appliances, but it also doesn’t sell everything you might need for a project. If you need something that Wayfair doesn’t carry, you’ll probably find it at one of these stores.

Home Deport

Source: CNBC

Home Depot is a home renovation and maintenance goods & services store based in the United States. With 2000 locations in all 50 U.S. States, Canada, and Mexico, as of September 2021, the industry is the leading home maintenance retailer in the country, surpassing peer Lowes. Its headquarters are in Cobb County, Georgia, at the Atlanta Store Support Service.

The company was founded in 1978 by Bernard Marcus and Arthur Blank, who opened the first two stores in metro Atlanta. The company has since expanded across the United States, with its largest base of operations outside the United States being Canada. Home Depot is known for its signature “yellow” trucks and corporate logo; for a time, it even used a caricature of a smiling man with a beard holding such a truck from which dangled bags labelled “Home Depot”.

Home Depot employs more than 500,000 people worldwide. The company’s yearly total revenue in 2023 was $16.433 billion, up 27.72 per cent from 2021. The net profit for 2021 reached $12.866 billion, up 14.45 per cent from 2020. Home Depot’s net profit for 2020 totalled $11.242 billion, up 1.09 per cent from 2019.


Menards is a hardware store. It’s not nearly as big or well-known as Wayfair, but it’s still a pretty decent place to buy tools and other home improvement items.

The company has been around since Eau Claire, Wisconsin native John Menard started selling paint out of his dad’s hardware store in 1966. Today, Menards is the second-largest private company in the country, with over 1,300 stores across the Midwest.

Menards sells everything from tools and outdoor supplies to garden supplies and housewares like plates and glasses. It also has a large selection of lumber that can be used for building projects around your home or business.

Menards’ maximum sales in 2021 were $10.0 billion. Menards employs 45,000 people and has a revenue per employee ratio of $222,222.


Lowe’s ranks second only to Home Depot in terms of home improvement retailing in terms of sales. The company has 2,200 stores across the U.S. and Canada, and it sells a wide range of products, including appliances, tools, lawn and garden equipment, lighting, flooring, and paint.

As of November 2015, Lowe’s operated 1,925 locations in 49 states and an additional 25 Canadian stores under the name Rona. In addition to its retail stores, it also owns several brands, including Proface, Iris and Daykin, and licenses other brands, including Husqvarna and Craftsman.

Established in 1946, the company became incorporated in 1962 under the leadership of William T. Lowe. On February 21, 1962, the first store opened in North Wilkesboro, North Carolina. In 1990, Lowe opened its first store outside the United States at Alderwood Mall in Canada. By 1994, Lowe’s had expanded to 10 stores in Canada.

Lowe’s total revenue for the fiscal year ended January 31, 2022, was $8.409B, representing a 44.71 per cent rise year over year. The yearly gross revenue in 2022 was $8.409B, a 44.71 per cent rise over the past year. Lowe’s yearly profit for 2021 was $5.811B, a 36.15 per cent growth over the previous year.


Walmart is the world’s largest retailer and employs 2.3 million associates from more than 3,500 stores around the globe. It was founded by Sam Walton in 1962, with the first store opening in Rogers, Arkansas. Walmart has become a symbol of American capitalism. As the company has expanded to become one of the most powerful corporations in the world. At its core, Walmart operates supermarkets and hypermarkets that sell groceries and household items at low prices.

Walmart’s success can be attributed to its ability to predict consumer trends and provide what they want at affordable prices. The company also offers excellent customer service and has a highly efficient supply chain network that allows them to pass savings on to customers.

Walmart competes with other large retailers like Target, Costco, Kroger and Home Depot. Still, their main competitor is Amazon. This is due to their dominance in online retailing and grocery delivery services. Such as Prime Now and Whole Foods through AmazonFresh Pickup locations near Walmart stores.

Walmart’s total revenue in 2022 was roughly 13.9 billion U.S. dollars, rising from nearly 13.7 billion the previous year. Walmart’s cumulative estimated revenue that year was roughly 568 worth Us$.


yellow and black building under white clouds during daytime
Source: wiki

There are non-American companies like IKEA. It’s a Swedish furniture store that has stores all over the world. The chain is known for its affordable and functional furniture designs, which are meant to be assembled by consumers themselves. Ingvar Kamprad established the business in 1943, and the Kamprad family has maintained it to this day.

IKEA’s first location opened in Sweden in 1958, but it wasn’t until 1963 that the first American store opened in Philadelphia. Since then, IKEA has expanded its reach to over 40 countries worldwide with over 400 stores.

In 2016, IKEA reported $36 million in sales from its 359 stores worldwide. Additionally, the company offers iOS and Android apps for mobile devices. In addition to selling furniture and accessories, IKEA also offers home furnishing products such as kitchen appliances, textiles, lighting products, bath products, and storage solutions.

In the fiscal year 2021, the soft furnishings and home decor company IKEA achieved a world operating income of around 1.58 billion euros.

Harbor Freight Tools

Harbor Freight Tools has approximately 900 sites in the United States and Canada. They sell industrial equipment, automotive tools, power tools, and more at low prices. Harbor Freight Tools is often compared to Wayfair as both are big box stores with similar offerings.

Harbor Freight Tools was founded by Aaron Feuerstein, who started the company in Los Angeles in 1977. At the time, he was working as a mechanic and saw an opportunity to provide affordable tools to other mechanics. He opened his first store on Crenshaw Boulevard in Torrance, California.

In the United States, the corporation engages over 20,000 employees and has over 1,200 outlets in 48 states. Harbor Freight Tools is predicted to generate $266.43 thousand each year.


HomeGoods is a home goods retailer. TJX Companies, the parent group of T.J. Maxx and Marshalls, operates it. The chain sells clothing, furniture, bedding, kitchenware, and more at discounted prices.

The corporation has over 1,100 locations throughout the United States, each with an average of 80,000 square feet of space. The chain has been around since 1986, but it didn’t really take off until 2006, when TJX acquired it from The May Company for $300 million.

HomeGoods stores are similar to Home Depot as they sell everything from paint and tools to appliances and furniture — but with a focus on home decor rather than construction supplies. Many Home Goods locations also have seasonal sections where you can find holiday decorations year-round.

The company is currently trying something new by testing out a “live-in-studio” concept at select locations across the country that offers free couches for customers who want to test out their products before buying them online or in-store.

TJX’s gross revenue for the fiscal year ended January 31, 2022, was $3.283B, representing a 3528.62 per cent rise over last year. TJX’s yearly operating earnings in 2022 were $3.283B, up 3528.62 per cent from 2021.


The world’s largest company, Amazon, is headquartered in Seattle. Entertainment, video streaming, and Kindle ebook are among the services and goods we provide. We look for people with new ideas and a commitment to innovation who can help us deliver on our mission of being Earth’s most customer-centric company.

Amazon is a Fortune 500 company in the retail industry with over $75 billion in annual revenue. They employ over 341,000 full-time employees worldwide. Amazon’s total revenue for the quarterly report ending March 31, 2022, was $-3.844B, representing a 147.42 per cent decrease over last year. For the fiscal year ended March 31, 2022, Amazon’s gross revenue was $21.413B, a 20.41 per cent decrease year on year. Amazon’s yearly net revenue in 2021 was $33.364B, up 56.41 per cent from 2020.

Jeff Bezos founded the company in Bellevue, Washington, on July 5, 1994. It started as an online bookstore but soon diversified its business model to sell DVDs, C.D.s, and other products when it acquired Audible in 2007 for $300 million. In addition to selling merchandise online through its website and third-party sellers, Amazon does have physical stores where people can go shopping for products. The first location launched in Seattle in 2015, and ever since then, locations in New York And Chicago have followed.

What Makes Wayfair Unique On The Market?

One of the largest retailers in the world, Wayfair provides home improvement products and services. While it has some formidable competitors such as Lowe’s, Ace Hardware, and even Amazon, there are still some key ways Wayfair stands out from the pack.

Here are four ways Wayfair is different from everyone else:

1. Despite being an online retailer with only one physical store, Wayfair is one of the most comfortable and convenient places you can shop at. This is because of it’s huge number of partners. Wayfair offers more than 11 million suppliers from all over the world that provide enormous variety of home goodies. The number reaches 14 million in different items. You will definitely buy what you are looking for no matter how unique it may seem. Not only that, you will be able to compare and contrast to select the best choice among all options.

2. The retailer offers an extensive selection of products across all product categories — including lumber, paints, tools, and more — which helps keep prices low for customers.

3. Wayfair operates all across US as well in Europe. They have fulfillment centers in number of places/ Which allows it to offer products at competitive prices no matter where you live or how big your project might be.

4. Wayfair has made it easy for customers to shop online; all you need to do is click “ship to store” during checkout (or enter your address) and let them know where they can send your order.

Final Words

We’ve given you 8 of the major competitors with all this being said. Each of these places has its own set of pros and cons, but at the end of the day, each one is a great place to get your materials for various projects. Have fun, and make sure to pick up some extra wood so that you can make something for us.

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